Most fashion photography featuring motorcycles is a clichéd rehash of the whole biker chick thing. But this ad campaign, shot in Bali for Australian clothing label Insight, is genuinely creative. The man behind the camera is star surf photographer Dustin Humphrey: he’s conjured up a set of technically brilliant and strangely compelling images, redolent of the pre-WWII surf counterculture. There’s a video to go with the campaign too, and it’s even weirder. In a good way.
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5 Comments
This is remarkable. Great mind to come up with it. Although, I wouldn’t know they were selling clothing or surfing stuff….
Great photography, but I think that he should try to take the picture with the girl in the motorcycle without the oxygen tank.
Ha! Thanks for the link. Alright yours is much more innovative… but I suppose I was focused on the clothes and not so much the bike;) Cheers.
Fair enough! I think it’s a shame Vogue or Testino didn’t look beyond the clothes: whoever art directed that should have been shot. Love your site by the way, some very interesting stuff there. Cheers, Chris.
She may have a little trouble breathing then!