Few scooters have an instantly recognisable style of their own, but the Honda Zoomer (Ruckus in North America) is one. It’s the Mad Max of scooters: bare-boned, wide-tired and uncompromising. In Europe and Japan, it’s also a magnet for customizers such as the Zoomer Boys of Bern, Switzerland. Even Carhartt has fallen under the spell, creating a limited edition kit with decals and a bag designed to slot under a Zoomer’s seat. If you want 100 miles per gallon without sacrificing your masculinity, this is the way to go.
For an even wilder custom, check out this Honda Ruckus from the Californian shop Rucksters.