Modern Muscle: custom Victory Gunner by Tattoo Projects.

Modern Muscle: Victory Gunner by Tattoo Projects

At just eighteen years old, Victory Motorcycles is one of the youngest marques on the planet. And their current cruiser range has a distinctly modern aesthetic—a hard sell for potential owners looking for the American heritage vibe. Rudy Banny is the founder of Tattoo Projects, the ad agency that handles Victory’s marketing. “One of the…