The new ICON Variant Pro™ Carbon
Ducati Hypermotard 796 race bike by Analog Motorcycles

Hyper8: A race-ready Ducati Hypermotard from Analog

5 MONTHS AGO / NO COMMENTS / RACING MOTORCYCLES

There’s an unspoken truth about building custom motorcycles: you don’t have to change everything. Sometimes it’s enough to just switch up a few parts, and leave others alone. But Tony Prust feels differently—he’s an extra mile kind of guy, who works with a sharp eye and meticulous hands. It’s an especially good approach when you’re…

BMW R90/6 cafe racer restomod by Analog Motorcycles

A 21st century update for the classic BMW R90/6

10 MONTHS AGO / NO COMMENTS / CUSTOM MOTORCYCLES

Custom motorcycles are often criticized for putting aesthetics over functionality. But performance is still at the top of the list for builders like Analog Motorcycles, who have just completed this ride-focused BMW R90/6. The Chicago-based shop excels at making bikes look good and equipping them with all the right upgrades. So when their friends over…