The new Icon 1000 Collection
Q&A: A manufacturer’s view of the custom scene, with Yamaha’s Cristian Barelli

Q&A: A manufacturer’s view of the custom scene

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Over the past couple of years, no manufacturer has commissioned more custom bikes than Yamaha Motor Europe. The Yard Built program has given us plenty of eye candy, and Yamaha was the first OEM to invite Bike EXIF to a new model launch—that of the XSR700. The XSR700 (and its big brother the XSR900, which…