Shakedown 1979: Hookie’s super-practical BMW R100

BMW R100/7 Scrambler by Hookie Co
The battle between
form and function rages on a daily basis in the custom scene. As much as we hate to admit it, some customs are destined to spend their lives on display, or seldom ridden.

But for every show pony, there’s a workhorse out there. Like this thoroughly practical—yet still handsome—classic BMW boxer from Hookie Co.

BMW R100/7 Scrambler by Hookie Co
‘Racoon’ is based on a 1979 BMW R100/7, and was built with reliability and day-to-day performance topping the brief. “Nothing special,” says shop boss, Nico.

“No engine over-tuning, no wrapped pipes—just a bike that fits perfectly into our ‘Enjoy the Good’ codex.”

BMW R100/7 Scrambler by Hookie Co
On the surface it’s a simple, well-packed scrambler in Hookie’s typically minimalist style. But the Dresden shop went to town to bring this airhead up to spec.

For starters, they yanked out the motor and sent it to specialists Sport-Evolution, for a full rebuild. Then they repainted it in a dark grey metallic color, and media blasted the valve covers for a like-new finish.

BMW R100/7 Scrambler by Hookie Co
The original Bing carbs are still in play, as is the airbox. “Because reliability,” quips Nico. Hookie simply installed a new, upgraded air filter. Combined with the fresh motor, this Beemer should be good for another few decades.

Moving to fabrication, Hookie built up a new subframe with a subtle kick in the tail. It’s capped off with a dark brown leather saddle, designed just long enough for a passenger or a bit of luggage.

BMW R100/7 Scrambler by Hookie Co
The crew also custom-built a luggage rack for the left side, specifically designed to carry a handmade saddlebag from Wheelborne in Richmond, VA. (That in itself is a neat piece of kit too, with additional straps up top to carry more gear.)

Also out back is a hand-built bracket to hold the license plate and rear turn signals. It’s surprisingly well finished for what is normally a mundane part, right down to the Hookie Co. logo, and the way the struts mount to existing points on the swing arm.

BMW R100/7 Scrambler by Hookie Co
Practicalistas will happily note the presence of hand-rolled aluminum fenders at both ends. The guys also installed a set of YSS shocks out back, and Continental TKC80 tires for all-round use.

The wiring’s also been brought up to date, with a full re-wire around Motogadget’s ubiquitous m.Unit controller, and a Lithium-ion battery. The turn signals and tiny (yet bright) taillight are all LED items from Kellermann, and there’s a powerful Koso LED headlight, mounted on LSL brackets, out front.

BMW R100/7 Scrambler by Hookie Co
Up in the cockpit, you’ll find LSL handlebars, Biltwell Inc. grips, a Koso speedo and Motogadget switches. Hookie also installed a Brembo master cylinder, a new, slim gas cap, and new foot pegs all round.

Everything’s wrapped in a subtle monochrome paint job, courtesy of Hookie’s painter of choice, Adrian Flor. Bits like the wheels and frame have been redone in flat black to round it out.

BMW R100/7 Scrambler by Hookie Co
The biggest scrambler hit comes from the high-mounted SuperTrapp exhaust. Hookie fabricated a set of stainless steel headers to get it where they wanted it—routing them close to the motor.

We asked how sensible the setup is, and Nico assured us that there’s heat resistant foil and heat shields in all the right places.

BMW R100/7 Scrambler by Hookie Co
And their client’s tested it too. Right after taking delivery, he put it through a one-day. 500 km shakedown with zero issues.

Proving that custom motos can look good and be practical, all at the same time.

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BMW R100/7 Scrambler by Hookie Co